We demonstrate our belief that franchisees deserve to feel secure and supported from the very beginning of their franchise journey and throughout their time as owners. That’s why we provide detailed training and support to each of our franchise partners on an ongoing basis. This includes insight and guidance on leadership and business management, operations and workflow, guest satisfaction and service, marketing and recruiting, automotive systems and computer software, as well as benefits and HR.
With the backing of our organization, the unknowns of owning your own business are no longer a worry. Here are a few ways we offer continued learning and guidance for our franchisees:
Over the course of their first year, new franchisees who join our system receive extensive training to ensure no questions go unanswered, and that they are set up to run successful businesses. We don’t aim to make our franchisees car experts – instead, we teach them business instincts to supplement already existing fundamental brand characteristics like honesty and compassion. Our franchisees embody these characteristics, and it’s part of how our business sets itself apart through the Christian Brothers Automotive Nice Difference®. We prioritize putting our guests at ease and making their experience a positive one.
Additionally, our Certified Field Trainers (CFT), experienced and savvy existing franchisees, provide great shadowing opportunities for new owners. New franchisees shadow their CFT for two weeks, learning more about back-office procedures, how to lead team meetings and setting goals for their employees. Along with shadowing a Certified Field Trainer, owners also get access to a Marketing Coaching team to guide them with their local marketing efforts for their store opening and beyond. These marketing specialists provide a wide breadth of resources to Christian Brothers Automotive franchisees including consultation, marketing assistance, advertising and promotional activities. The 10-month marketing onboarding process includes a training schedule that educates owners on all tools at their disposal.
Also important is ensuring our new owners are confident as advocates of our brand. CBA 101 is our franchisor-led approach that guides new owners on a path to success for their business. The weeklong class covers topics like accounting and recruiting best practices, how to effectively communicate with guests and so much more.
Even after a new location’s grand opening, the support franchisees receive from our team doesn’t end. With monthly or quarterly meetings with the Marketing Coaching team, owners are given a customized approach for all of their shop’s local promotional needs. Operations Coaches offer another consultant perspective for owners, providing peer group support and tactics for excelling within all of our major key performance indicators. Plus, for every two franchisees in our system, there is one dedicated Home Office team member to help them along the way. We also proactively monitor store marketing metrics to provide key insights and consult on what strategies can best aid in achieving our franchisees’ annual goals.
Furthermore, our technological learning system that we’ve coined “the flywheel” allows service teams and technicians to access user friendly curriculum. Having all their resources in one place has allowed our franchise owners to grow their automotive industry knowledge and connect with others in our system, creating an exceptional sense of community.
In addition to marketing guidance, our dedicated Recruiting Team assists franchisees in actively managing job openings for stores, recruiting technicians and service writers. We don’t expect every franchisee entering our system to have expansive knowledge on the hiring process, and we’re here to help provide support to ensure their Christian Brothers Automotive location is complete with a team of skilled and compassionate team members.
Our goal isn't to turn each franchisee into an automotive expert – in fact, a majority of our most successful owners had no prior experience in the automotive industry at all! Instead, we aim to give franchisees the knowledge and tools to maximize their profit potential and positively impact their community. Read more about what it takes to become a Christian Brothers Automotive franchisee on our website.
Keith Slemp opened his Christian Brothers franchise 13 years ago in Murfreesboro, TN, a suburb of Nashville, and has watched the company grow from 26 locations to more than 150 over the years. He and his wife, Cheryl, are not the only ones at his location to see this expansion; their son Andrew has worked full-time at the franchise for five years, and two of their employees have been at the franchise for the whole 13 years in business. As Christian Brothers celebrates 20 years of franchising, Keith shares some of his experiences with the company.
Christian Brothers franchisee Keith Slemp assists a customer with vehicle repairs.
How long have you been a franchisee with Christian Brothers?
We are in our 13th year. I was in automotive parts distribution at the time I opened my franchise, and I have been in the automotive business all my life in one way or the other. My dad opened a service station and auto parts store after World War II. I worked for him until I was 22, then I left the family business and spent the next 28 years in various positions in corporate auto parts and manufacturing companies. In early 2004 is when I opened my Christian Brothers franchise.
Christian Brothers doesn’t usually go after folks that have previous automotive experience, but it served me well. I was glad to have had that experience in my past.
What made you decide to open your own Christian Brothers franchise?
My wife, Cheryl, and I had moved to Nashville a few years prior to us opening the franchise and I was still travelling quite a bit, as I had for the last 15 or 20 years. We decided it would be nice if we could settle into one spot and not move or travel as much until we got our kids out of school.
I first heard of Christian Brothers when they started building a franchise in the Nashville area and one of my salespeople told me about them. I drove by there on the way home as it was being built. Initially, I was actually interested in selling auto parts to this new franchisee, and it just evolved from there. I got to know the owners of that Christian Brothers franchise and liked what I saw. A couple of years later, I made the decision to contact [Founder and CEO] Mark Carr, and that’s how we got started.
In what ways has Christian Brothers grown and changed since you started?
We broke ground on this building in the summer of 2003 and we were the 26th store. Now there’s well over 150 shops. In my opinion, it’s grown at a nice, steady, controlled rate. They’ve done a nice job of keeping up their infrastructure with their growth. That’s always a challenge when you grow. They have the infrastructure to support not only the new shops, but also support the existing franchises as we’ve grown. They’ve done a good job balancing that.
Christian Brothers Automotive has grown much larger over 20 years in franchising, but we remain as committed as ever to our guests and our values.
In what ways has the corporate team helped with your franchise over your years as a franchisee?
When I was starting out, they built a beautiful building and they helped me get an SBA loan. It would have been difficult for me to get a loan of that magnitude without their help.
As we’ve grown, I’ve been pleased to see marketing and training become more of a key component of what they offer. The training has become outstanding.
What kind of relationships have you formed with the guests who come to your location?
This business affords me the opportunity to build friendships and get to know the folks in my community. My staff and I have become the go-to guys that take care of the family cars, rather than having people who come in one time and then you never see them again.
Approximately 75% of our business is repeat business, and the majority of our guests live within three or four miles. We have a really strong community network of longtime guests that we’ve been able to meet and help over the years.
How do you feel you’ve grown as a business owner over the past 13 years?
We’ve become more technically adept than we were 13 years ago. We use technology a lot more than we did back then. I’ve kept up with that because it’s a key part of what we do here, both in the office and out in the shop. The cars have changed dramatically and they will continue to change and get more complex.
Christian Brothers has hired the right people to help us stay up-to-date technologically. That equipment and training has been a real blessing to us.
I’ve gotten better at understanding people, especially my employees, as I’ve gotten older and gained more experience in business. Christian Brothers has helped me to be a better manager of people. We do the right things with our business to hold on to good people. In some businesses, people come and go, but two of our original employees are still here — our Service Manager Tim Gossett and Technician Ramie Moss.
Where do you see the brand going into the future?
As a company, we’re continuing to expand and grow. There are new Christian Brothers franchises in different states every year. When I started 13 years ago, it was relegated to just a few states, but now we’re a nationwide franchise.
How do you think Christian Brothers’ values have helped it stand out in the market and endure over 20 years of franchising?
The values that the company holds are the same ones I learned from my dad many years ago in the business, like the Golden Rule: Treat other people like you want to be treated. Do the right things with honesty and integrity. If someone comes in with a car that’s not worth repairing, you need to be honest and open and tell them that it takes $2,000 to fix this car but the car’s not worth $750. We’ll recommend to people that they take that $2,000 that they’re thinking about spending with us and put it into a newer car. It’s as simple as doing the right thing, taking care of people and treating them like you want to be treated.
What do you enjoy most about being a Christian Brothers franchisee?
It’s pretty cool to own my own business and work at my own pace. It’s been a very rewarding 13 years. The corporate world I used to be in was a pretty tough rat race, and this has given me room to breathe a little bit. Not that this isn’t fast-paced and hard work, it is, but it’s also allowed me a lot of family time and flexibility that I would not have enjoyed had I not gone out on my own. We took a risk, and the Lord blessed us and we’ve been successful, and I’m very thankful for that opportunity.
Founded in Houston in 1982, Christian Brothers is an automotive repair facility based on a core philosophy of honesty, integrity, reliability and exceptional service. The company provides full-service automotive repair for all domestic and foreign vehicles, and we pride ourselves on providing a pleasant, professional and clean automotive service experience every time.
If you’d like to learn more about owning your own Christian Brothers franchise, contact us to learn more. We’d love to start a conversation with you.
Although the automotive industry is traditionally a male-dominated field with women making up only about a quarter of the field, Christian Brothers Automotive is proud to have several female franchisees leading the charge on shifting the narrative. In fact, many of our female franchisees are building significant enterprises with Christian Brothers Automotive franchise investments. Nearly a quarter of our female franchisees are multi-unit shop owners and we hope to continue growing that number. In honor of Women’s History Month, we’re proud to highlight a few of our female franchisees who are paving the way for others in the field.
More than a decade ago, Jonita White looked into several different business ventures after the real estate market crashed and she knew that franchising was the route to take. When she researched Christian Brothers Automotive, Jonita discovered that our high franchisee satisfaction scores, strong franchisee support programs, guiding principles and the long-standing history of growing business success spoke to her entrepreneurial needs.
Today, a successful entrepreneur with Christian Brothers Automotive, Jonita has carved a name for herself since opening her first location in Frisco, Texas, in 2011, and we’re proud to say her shop is one of the best in our system. Plus, Jonita consistently provides advice and mentorship to other businesswomen, including many in our franchise system, hoping to achieve their goals.
“I’m finding more and more women are getting into the auto repair industry, and I want to tell them to never give up on their dream.”
Like Jonita, Amy Stehr, the Christian Brothers Automotive franchise owner of the Rockwall, Texas location, found an avenue to explore her desire to impact her community through Christian Brothers Automotive. Amy and her husband Mark, who runs the Forney, Texas location, enjoy creating a positive automotive repair experience for guests. Amy’s philosophy is to jump in and lead by example, and once she started running the Rockwall location, she couldn’t let it go. Her favorite part about becoming a Christian Brothers Automotive franchisee is interacting with the guests.
“I really like dealing with the people. It’s refreshing. I think a lot of people come into an auto repair shop and they’re scared to death. It feels great to be able to walk guests out to the shop and explain or show them what they need.”
Our female franchisees bring a unique perspective to automotive repair business ownership and we’re honored to have many successful women in our franchise system. Visit our franchising website to learn more about what it takes to become a Christian Brothers Automotive franchisee.
At Christian Brothers Automotive, we include compassion and thoughtfulness in every endeavor. In fact, it is part of our mission, “Love Your Neighbor.” Our franchise family is made up of individuals who take our motto to heart to grow their businesses, authentically serving their communities through meaningful guest service connections. Here’s how our culture of compassion is fueling our franchise success.
Our motto drives our entire business as we strive to offer straightforward auto repair with dedicated employees that have customer awareness and transparency top of mind. Donnie Johnson, a franchisee who recently opened a Christian Brothers Automotive location in Lakeland, Florida joined our franchise system because of our compassion-oriented business model.
“I’ve worked in the automotive repair industry for 18 years, and one thing that I’m excited to bring to the Lakeland community is our people-first, auto care experience,” said Johnson.
Our Nice Difference® Warranty is how we show each one of our guests that their experience and services are our #1 priority. With our warranty, we let guests know they can trust Christian Brothers Automotive to repair their vehicle thoroughly and accurately the first time around.
By putting our guests first and providing a remarkably great auto service and repair experience, our franchisees create rewarding businesses for themselves. As a sign of the immense gratification franchisees get from owning and operating their Christian Brothers Automotive locations, our franchisees recently scored their satisfaction in the franchise remarkably high. The result of their marks about the franchise in a survey of all franchisees is that we were named “Best-in Category” in the automotive sector of Franchise Business Review’s Top Franchises 2022 list. Franchise Business Review is the leading franchise industry independent survey and analysis provider of franchisee satisfaction. The Christian Brothers Automotive franchise opportunity also earned a prominent spot in the Automotive Maintenance Category of Entrepreneur Magazine’s 2022 Franchise 500® list.
If you’re ready to start your entrepreneurial journey with a values-driven franchise system, visit our franchising website to learn more about what it takes to become a Christian Brothers Automotive franchisee.
We are starting 2022 on a high note. Recently, it was announced that Christian Brothers Automotive has been named to Entrepreneur magazine’s Franchise 500® list and ranked #3 for “Repair and Maintenance Services” in the “Automotive” category. We are honored to receive this recognition from Entrepreneur magazine for the fifth year in a row, and as our President and CEO Donnie Carr explains, this will propel Christian Brothers to further our franchise achievements in the new year.
“Heading into 2022, we cannot wait to see what the next year has in store for our franchise system,” said Carr. “I look forward to strategically growing our footprint, strengthening and supporting our existing partners, and pursuing new opportunities in the year ahead.”
In addition to the notable ranking, Christian Brothers enters 2022 fueled by the momentum of many milestones and achievements reached in the last year.
At Christian Brothers Automotive, supporting our franchisees is our #1 goal. That's why we’re honored to have finished 4th overall and 1st in our category for franchisee satisfaction ranked by Franchise Business Review – our highest rankings to date! This award is based on unbiased franchisee feedback and performance. We continually poll our guests across our 245+ locations, request feedback, and assess how our guests are grading us when it comes to the work we do for them. Check out how our franchisees ranked us below:
Our mission is to transform our guests and auto service franchisee expectations – it’s an approach we’ve coined the Nice Difference®. To us, our franchisees are more than just a team, they’re family. We know that they are committed to our values and want to provide the quality care and support they need to succeed.
We also demonstrate our commitment to our franchisees and employees by providing opportunities to grow professionally and personally. We believe in continuous education and advancing our employees’ skillset to ensure we remain knowledgeable on industry standards and expectations. We are grateful to have been recently named a winner of the Auto Care Career and Education (ACE) Award in the category of mid-sized businesses by the Auto Care Association. The persistent growth and triumphs of our franchise partners helps us build the best franchise system in the industry, and that remains a priority as we plan ahead.
With 31 new signed agreements, 14 of which will award second or third locations to existing franchisees, we’ve carried over impressive franchise growth from 2021. As we look to the future, we will continue developing the Christian Brothers Automotive franchise opportunity, in particular advancing our existing and prospective multi-unit franchisees. An addition of 17 locations last year brings our brand’s total number of shops to more than 245 locations in communities across the country.
Becoming a franchisee with Christian Brothers means sharing the spotlight of our achievements, and as 2022 begins, we are eager to add new franchise partners to our trusted brand. If you’re ready to start your entrepreneurial journey with a reliable and supportive franchise system, visit our website to learn more about what it takes to become a Christian Brothers Automotive franchisee.
Driving joy to every guest we serve is a part of our mission at Christian Brothers Automotive. Making our guests feel secure and confident in a typically intimidating industry is what makes us stand out, and we’re proud of that.Franchisees Jade and Jennifer Stanford of Concord, North Carolina, exemplify what it means to drive joy. The Stanfords have been a part of the Christian Brothers Automotive team since 2013, and have found their own way to uniquely show their employees and guests that they truly care. After their services, the Stanfords’ guests can expect a fresh-baked, made from scratch snickerdoodle cookie sitting in their car. Deeds like this show guests that their technicians truly care, and embody the Christian Brothers guiding principle to, “Love your neighbor as yourself.” Learn more about how the Stanfords drive joy in the video linked below.
Driving joy at Christian Brothers means taking those extra steps to go above and beyond for our guests, it’s just one of the many ways we differentiate ourselves from the competition. For almost 40 years, we have aspired to set the standard for what guests expect from their auto repair service—a unique approach to customer service we call our "Nice Difference®.”Making a positive impact in the communities we serve is important to us, which is why community involvement remains one of our core values. During this giving season, whether it be through helping those in need by volunteering or making donations, we encourage our franchisees to take that extra step to connect with their community.
If spreading joy and providing trusted auto repair service that puts people, and their happiness, at the forefront speaks to you, we encourage you to learn more about what it takes to become a Christian Brothers Automotive franchisee.
In the United States, one out of every seven franchises is owned by a veteran, according to the International Franchise Association (IFA).
Veterans make for exceptionally strong franchise candidates. There are several overlapping skills from the military that are needed for business ownership, which includes a combination of hard work, dedication, leadership and the ability to follow systems and procedures. Together, these create the perfect equation for success.
Veterans are experienced in operating in an extremely structured and team-oriented environment. They know how to give orders and delegate. Under pressure, they know how to lead and stay organized.
Good franchisors lay out the steps for success in advance, similar to developing a strong military strategy. The most successful franchisees follow the systems and processes put in place by the franchisor and utilize all of the resources and support available to them.
Any business owner will tell you that running a business is never easy, no matter what type of product or service you sell. A commitment to the brand and the drive for success can make a huge difference in the overall prosperity of the franchise business. Veterans will find that hard work and commitment come naturally to them as part of the job description.
The success of a business depends on its team working together, where one person's success equates to the success of the team. Like any military member, franchise owners need to embrace teamwork, relying on both team members from the franchise location and the Home Office leadership team.
The mission of any franchise owner is to be successful. In the military, you are driven by the motivation to complete your mission. This dedication carries over well into the franchise world, as veterans are responsible for creating their own individual success.
We have built a reputation as a top franchise for veterans, which was recently solidified with our acknowledgment on Entrepreneur magazine’s 2021 Top Franchises For Veterans list, an exclusive ranking of the top 150 franchises offering incentives and other programs to support veterans in becoming owners of their own businesses.
While our incredible track record, and the fact that we've never defaulted on an SBA loan, contributed to this rating, Christian Brothers Automotive is committed to putting our franchisees on the path towards long-term success.
Are you a veteran interested in learning more about opening a Christian Brothers Automotive franchise? If so, we encourage you to learn more about what it takes to become a Christian Brothers Automotive franchisee.
Our mission to “love you’re your neighbor as yourself” is rooted in the communities that our shops serve.
As part of that mission, our franchise system gives back to those in need through National Service Day. The initiative originally began in Austin as a franchisee-led event to give free oil changes to underserved community members, and has since evolved into a system-wide holiday for the past 11 years.
Here is what we’ve learned after establishing National Service Day as a Christian Brothers Automotive initiative more than a decade ago:
Franchise businesses are unique from other company models because the individual local owners are all able to provide services to their customers under one common brand. As local residents serving their own communities, franchise owners are better equipped to make positive contributions to the neighbors and organizations around them.
As an entrepreneur of a successful business, you have a responsibility to support your local community whenever you can. After all, your company didn’t reach success without the help of your loyal customers. When you have the means to do it, goodwill gestures can make a world of a difference in aiding those around you who need it.
National franchise brands like Christian Brothers Automotive have the ability to make a huge impact on communities by collaborating and working together with franchise owners to bring much-needed resources to people in need. As a cornerstone of our brand, National Service Day brings attention to the greater good and how our organization can make a positive impact in our communities.
“We are so grateful for our local franchisees and their teams who are donating their time and participating in this event out of their desire to assist members of their communities who are in need,” said Donnie Carr, President of Christian Brothers Automotive. “We’re a people business first, and we take pride in our ability to serve local individuals. Not only is National Service Day events nationwide an excellent opportunity to take care of those in need, but it’s also a festive community gathering, amplifying our brands’ mission.”
This year, National Service Day fell on the heels of our ranking in the half of franchisors on Franchise Times’ Top 400 list, leading the automotive repair category. Moving up an impressive 31 spots from 2020, our esteemed placement at 170 is supported by a 12.6% increase in sales last year.
The recognition, along with the success of another National Service Day in the books, serves as a testament to our brand morals and a reminder that our dedication to the community does not go unrewarded.
Interested in joining a brand that works in collaboration with your local community? Learn about available growth markets where you can make a difference today.
A franchisor is only as strong as the performance of its franchisees. That is why we devote our corporate support team to nurturing passionate, service-driven franchisees that keep us rolling down the road.
Don’t just take our word for it. We recently had the opportunity to interview a group of our franchisees to get their thoughts on what sets Christian Brothers Automotive apart. Take a few minutes to gain their perspectives.
“I would describe my ownership at CBA as once in a lifetime,” Keith Guyton, Georgetown & Round Rock locations.
“Christian Brothers was a natural choice for us. You’re really dealing with good people. Good people who care about you,” Bill Tiernan, owner of CBA Clive location.
When it comes to customer service, we rely on one simple passage, “Love your neighbors as yourself.” Matthew 22:39. We have proven the key to a successful business is treating customers with respect, transparency and integrity.
Many of our franchisees don’t have previous experience in the auto service industry. That proves to be our greatest differentiator, our franchisees relate to the average customer and ensure our services always meet the standards and concerns of the car owner.
“Christian Brothers will take care of the technical aspect, but as long as you love people and want to help people, you can do this,” Jonita White, CBA West Frisco.
Before your grand opening, each franchisee receives extensive training designed to give them the tools to run their business successfully. Support doesn’t stop there; our ongoing training program gives franchisees the resources at their disposal to navigate their franchise to success.
While each franchise is individually owned and operated, we work with you every step of the way to ensure your success. With more than 240 locations across the nation, we are always looking to expand into new states and territories.
“What a pleasure it is to go to work every day and feel like you’re doing something for the community. It’s the greatest thing that has ever happened to my wife and I,” Mark Stehr, owner of CBA Rockwall & Forney.
With 4-star owner ratings and ranked in the Top 50 Franchise Business Review for over a decade straight, Christian Brothers Automotive sets industry standards with an Industry-Leading Average Unit Volume (AUV) at over $1.661MM* and Net Promoter Scores (NPS) of 81 based on customer satisfaction.
Since we started franchising, we set out on a mission to change the automotive repair industry and provide a repair team that customers can trust. Learn about the available growth markets that we are looking to expand into in the future.
*As disclosed in 2020 FDD. For more information, please see Item  of the Christian Brothers Automotive Franchise Disclosure Document.
Disclaimer: Information made available through this website regarding the Christian Brothers Automotive franchise opportunity is for general information only and is not intended to be a franchise offer. Offers are made only after delivery of an effective Franchise Disclosure Document in compliance with applicable federal and state laws. None of the communications made through this website should be construed as an offer to sell Christian Brothers Automotive franchises in, nor is any such communication directed to the residents of, any jurisdiction requiring registration of a franchise before it is offered and sold in that jurisdiction. No Christian Brothers Automotive franchises will be sold to any resident of such jurisdiction until the offering has been exempted from the requirements of, or duly registered in and declared effective by, such jurisdiction and the required Franchise Disclosure Document has been delivered to the prospective franchisee before the sale in compliance with applicable law.
Format Disclosure: Assuming you qualify as a prospective franchisee of Christian Brothers Automotive, we may provide you with a Franchise Disclosure Document in hard copy or electronic format. If the Franchise Disclosure Document is furnished electronically, it will be provided in a Portable Document Format (PDF) file. You must use the Adobe Acrobat program in order to open and view this type of electronic file.