This year was another year of success for the Christian Brothers Automotive franchise family! Driving joy with exceptional services, we welcomed new Franchisees and Franchise Operators (FOs), celebrated their openings, and embraced new markets with open arms. Now, the stage is set for a momentous 2024 across our entire franchise network.
But first, this holiday season, we’re taking a moment to reflect on the achievements and triumphs that made for an extraordinary 2023.
More drivers are feeling the benefits of our uniquely positioned auto services, with 15 new locations opening in full force this year and shops continuing to grow their guest count. Fifteen new locations mean we have surpassed 280 total shops in the CBA family that are working hard to elevate the automotive repair industry. As a result of our drive to foster the success of our team members, many of our Franchisees/FOs opened their second, third or fourth location this year, expanding their relationship with our brand and their communities.
CBA’s family of Franchisees recently inspired Silas Kyler to open his first location in Prescott, Arizona. Adding a personal touch to this journey, Silas’s decision was influenced by his wife's uncle, Mark Haun, who is also a CBA Franchisee. Mark shared his own valuable experiences, most notably reflecting on the close-knit community within our franchise network. Now that Silas’s shop is officially open, he and his team are actively embodying the CBA mission to "love your neighbor as yourself."
Like with Silas’s Prescott location, we understand the significance of strategic site selection to our Franchise Owners and Operators. With an in-house real estate development team to assist with site selection and pinpoint prime locations for growth, we’ll help you find an excellent spot to open your location with visibility, local traffic, and ideal demographics to boost success.
With prime opportunities available in attractive markets in over 10 states, we are eager to continue driving our mission across the country. In 2024, we’re targeting growth in Missouri, Ohio, North Carolina, Kansas, and Oklahoma, as well as other select markets.
For a full list of markets ready for development, check out our interactive map on our franchise site.
This year was one of celebration for our brand, as we received recognition from several of the industry’s biggest publications.
Franchise Business Review named Christian Brothers Automotive to its Culture100 list this year, showcasing the brand’s top-notch culture and work environment. Scoring high in all areas including support, community, leadership, and values, this recognition solidifies our prime franchise opportunity as we enter 2024.
In addition, Franchise Business Review recognized Andrew Slemp, our Murfreesboro, TN Franchisee, on its Franchise Rock Stars list this year, calling out his and the brand’s dedication to giving back to the communities we serve.
Plus, Christian Brothers ranked #1 in Customer Satisfaction* for Aftermarket Full-Service Maintenance and Repair by J.D. Power for the fourth consecutive time showing our commitment to exceptional service.
Lastly, Franchise Times named Christian Brothers on its Top 400 list for the sixth year in a row. The brand ranked #121, soaring 46 places from last year’s placement and ranking near other notable brands such as Smoothie King and Steak ‘n Shake. This exclusive list is released every year and ranks the largest U.S. brands according to global systemwide sales. Our increased rank is a testament to our continued growth as a brand.
*Christian Brothers received the highest score for aftermarket full-service maintenance and repair in the J.D. Power 2019, 2021-2023 Aftermarket Service Index (ASI) Satisfaction Studies of customer satisfaction with automotive aftermarket service providers. Visit jdpower.com/awards for more details.
Christian Brothers Automotive is a brand that continuously aims to uplift Franchise Owners and Operators through robust training and ongoing support. Because 85% of our Franchisee Owners/Operators have no prior experience in the automotive field, we’ve built a training program to ensure they have all the knowledge they need to be auto repair franchise champions. Training begins with an online pre-training course that new Franchisees complete on their own time, followed by a two-week in-office training held at our headquarters in Houston. Then, the hands-on training begins.
After spending four weeks at a Certified Field Location, learning the ins and outs of day-to-day operations from the perspective of a team member, new Franchisees then spend two more weeks learning directly from a Certified Field Trainer (CFT). Our CFTs are Franchisees themselves, and they continue the initial training period by providing first-hand knowledge from an owner's perspective. A new Franchisee’s CFT will also spend a week at their location to assist in implementing what they learned in training to their own business.
We believe hands-on training is the best way to jump-start a business’s success and build a foundation for continued advancement. By offering first-hand experience from day one, our Franchisees learn the ropes quickly with their CFT by their side to guide them wherever needed.
This program is both beneficial to incoming Franchise Owners and Operators and to our CFTs who work with them. The mentorship opportunity creates a network of support, where Franchisees can lean on each other for advice, best practices, and spiritual guidance. Jeff Toth, one of the first Franchisees trained as a Christian Brothers Automotive CFT, said he has established lifelong relationships with those he mentors: “I now have friends that know I’m there for them and [I] also know they are there for me whenever needed.”
Scott Stidd, another experienced CFT, also keeps in touch with those he has been entrusted with. Stidd remains open to communication from the Franchisees who trained with him, and hopes they feel comfortable going to him with anything they need, even after training is over. For him, that is one of the best aspects of the program.
“I am only a phone call away for questions and can help them with anything,” Stidd shared.
For incoming Franchisees, CFTs are both a source of information and there to reinforce positive outcomes. Toth describes his role as a CFT as being a cheerleader for those he mentors: “CFTs create a sense of trust within Franchisees since they’ve undergone similar experiences and challenges while opening their businesses.”
Our CFTs report they continuously learn more about Christian Brothers Automotive with each mentorship opportunity. For Scott Stidd, getting to see the growth and prosperity of his fellow Franchisees is an honor unique to this role.
Through our CFT mentorship program, our family of Franchise Owners and Operators can share in the joy of one another’s successes. Toth shared he often brings some of his own team members to assist with his mentee’s grand opening events so they too can join in the excitement. Doing so unites passionate individuals who share the same goal of reshaping the auto repair industry.
If you’re interested in learning more about our CFT mentorship program or becoming a Franchisee, fill out the inquiry form on our website and our team will be in touch.
We're excited to share the highlights from our recent 9th Annual Mastering the Difference Conference (MTD) held in the vibrant city of Houston, home of our headquarters. Each year, this event brings together incredible automotive technicians and service team members from franchise locations across the country, providing time for learning, networking and celebrating the remarkable work taking place each day at CBA locations from coast to coast.
The MTD conference is more than just a gathering; it's a testament to our commitment to excellence in the automotive industry and the value we place on community and camaraderie. Our CEO Donnie Carr summed it up perfectly when he said, "When we invest in our team, we’re investing in the success of our brand and the satisfaction of our guests."
This year, we had the privilege of hosting some incredible keynote speakers. David Salyers, a marketing pioneer known for his work with Chick-fil-A, shared his wisdom with us and reminded our team members about the significance of perspective. We were also fortunate to have inspiring women in the automotive industry share their insights with us. Bogi Lateiner, a Master Technician and the host of the MotorTrend TV show All Girls Garage, delivered a passionate speech about changing the way women experience the industry as professionals and patrons. Lauren Strang, Director of Learning and Development for Christian Brothers Automotive Corporation, spent the conference teaching Service Writers and Managers the importance of effective employee onboarding in creating a world-class culture. Furthermore, Pastor Jason Robinson of the Church of the King added a unique perspective, emphasizing to us the importance of faith and community in all that we do.
One of the high points of the conference was our community service project, "Feed the Hunger." This initiative is close to our hearts as it aims to provide immediate nutritional resources to vulnerable children and invest in their long-term success through education and spiritual growth. During the event, attendees came together to package over 75,600 meals for children in need around the world. It's moments like these that remind us of the impact we can make when we work together and truly underscore the real mission of our organization.
At MTD, we also had the honor of presenting the coveted Lighthouse award to Megan Roan, the Business Development Officer for Christian Brothers Automotive locations in North Richland Hills and Weatherford, Texas. This award recognizes individuals who go above and beyond to make a meaningful impact in their communities. Megan was the 2023 recipient for her outstanding work with the nonprofit Unfaulted and her contributions to National Service Day each year. We're incredibly proud of her and the positive difference she's making not just in her shops but in her community.
We also want to shine a spotlight on William Link, one of the dedicated technicians at Christian Brothers Automotive in Virginia Beach. William achieved the prestigious Auto Care Association (ASE) World Class Technician Certification. This certification is a testament to his unwavering commitment to excellence in the automotive service field. Out of the 250,000 ASE-certified technicians in the United States, only 2,000 have achieved this status since 1986, with fewer than 50 attaining it annually.
As we reflect on the Mastering the Difference Conference, we're filled with gratitude and pride for the amazing teams working at franchise locations across our brand and the incredible dedication they bring to CBA. Next year’s conference in San Antonio will be just as invigorating and we can’t wait to reconnect with all the wonderful individuals that make up the CBA family.
The MTD conference is just one instance of how we develop our brand and team members at locations across the country. Likewise, the conference demonstrates the support we provide Franchisees and their team members.
Interested in learning more about the CBA Nice Difference and our franchise opportunities? Explore our website to learn more and if you’d like to take the next step, fill out our inquiry form and a member of our development team will be in touch.
As CBA has expanded over the last 41 years, we’ve brought people-first car repair and maintenance to numerous communities across the nation. Beginning with our Texas roots, where our first franchised location opened in The Woodlands, we’re now operating more than 275 shops across 30 states.
Our success lies not only in our dedication to excellent automotive service but also in our strategic approach to entering new markets and selecting prime sites for CBA shops. In this post, we'll delve deeper into our real estate support and highlight the stories of two exceptional Franchisees, Darleen Reese and Brett Clancy, who have grown their business with CBA in new territories.
We understand that a great location is pivotal to the success of any business. Even within a competitive commercial real estate market, we're able to compete without deviating from our site selection criteria to find our Franchisees and Franchise Operators the perfect site. In addition to our real estate criteria, serious consideration is given to important factors such as demographics, psychographics, property size, price, zoning, traffic counts, and more.
Our in-house real estate team takes a data-driven approach to pinpoint optimal locations, combining high-tech databases with on-the-ground intelligence. Here's an overview of the steps involved in our site selection process:
We believe that our attention to detail in the site selection process can help our franchise owners hit the ground running. Now, let's take a closer look at the success stories of two remarkable Franchisees who have pioneered CBA’s success in new growth markets.
In May 2014, Brett Clancy opened the very first CBA shop in Idaho. At nearly 5,000 square feet with nine service bays, the Meridian shop and its employees not only provide full-service automotive diagnostic testing and evaluation but also the thoughtful and supportive care that comes with the CBA approach. Brett’s first location amassed enough success that in June 2023, he signed on to expand in Star, Idaho, with his second shop to be located at 12440 W. Goldcrest Street. Having already broken ground at the site, Brett plans to open the doors of the second location in early 2024. Using our business model as a guide and his own unique community connections, Brett has thrived in his market entry; we’re thrilled to see him grow the business and wish him continued success in the years ahead.
Darleen Reese is a trailblazer in the Christian Brothers Automotive franchise family. She opened her first shop in Brentwood, Tennessee in 2000, becoming the first to own a shop outside of Texas and one of our very first female shop owners. Over the past 23 years, Darleen has built a thriving business and strong relationships in her community. Her commitment to providing honest service has earned her a wealth of long-term customers. Being involved with her team and problem-solving alongside them is extremely important to Darleen and it creates the caring culture that guests can feel. Darleen’s long-standing career with CBA is a testament to her hard work and dedication and we are so proud of her achievements over the last two decades.
With CBA’s real estate expertise and extensive support, our Franchise Owners and Operators feel ready to accelerate into new markets with confidence. If you're interested in joining the Christian Brothers Automotive Franchise family, fill out our inquiry form and a member of our development team will be in touch.
Owning a business is a dream for many entrepreneurial-minded individuals, but some are hesitant to take the leap into business ownership. With a franchise concept like ours, we take the guess work out of starting a business and provide our franchisees with a straightforward and supportive model that steers them toward growth and profitability. Below are a few reasons why the Christian Brothers Automotive franchise opportunity may be the best investment option for you:
Many of our existing franchise owners started out with no prior experience in the automotive industry. Because of our thorough and comprehensive onboarding process that guides franchisees and their team members, our owners are thriving and adding additional shops to their existing portfolios. CBA Owner Aaron Tharp has been with our brand since 2004 when we only had 24 stores. Now, Tharp is a four-shop franchisee, and our growing concept recently surpassed 250 shops nationwide.
We’ve been able to reach such promising achievements because of the reliable and integrated systems and processes within our franchise model. We set our franchisees up for success upon their arrival; continuing to encourage their growth with our guidance on leadership and business management, operations and workflow, guest satisfaction and service, marketing and recruiting, automotive systems and computer software, as well as benefits administration and Human Resources.
The Automotive Technology Department at the Christian Brothers Automotive Home Office is another avenue that works to ensure our franchise owners have all the tools they need to succeed without any prior experience in the aftermarket automotive industry. Our AutoTech team assists franchisees and their technicians in finding solutions to any questions or problems they have with the repairs. From our Houston office, we work with shop technicians to remotely program systems, assist with emergent safety repairs, provide help with foreign repairs and so much more. This team also hosts regional and national training programs on the latest in technology and diagnostics in the automotive industry. With the help of our AutoTech team, our franchise owners are able to tackle any repair and maintenance task without needing to become experts on the subject themselves.
We understand and appreciate a deep sense of purpose when it comes to our work at Christian Brothers Automotive. We engage with the communities we serve and strive to bring a principled and empathetic approach to the automotive repair industry. Treasure Valley, Idaho franchise owner Rich Martinez is just one example of the many owners in our system who put their care into action. When a local couple left a vehicle at Martinez’s shop and asked him to donate it, Martinez knew he wanted to find the right opportunity to change someone’s life for the better. Along came the Prudnikov family, refugees from Ukraine who were given the vehicle to make their new life in America a bit easier. We put people first at CBA and welcome prospective franchisees who share this community-motivated mindset.
Our automotive franchise concept is backed by customer and franchisee satisfaction results, making it additionally attractive to business investors. We’re proud to share that we were ranked number one by J.D. Power for the third year in a row and scored the highest in Customer satisfaction for Aftermarket full-service maintenance and repair with a score of 825*. We were also named a Top Recession-Proof Franchise for 2022 by Franchise Business Review. Along with this attainment, we’ve ranked among the top 50 franchises for franchisee satisfaction 10 years in a row, further showcasing the quality care we provide our franchise owners. Christian Brothers Automotive franchisees appreciate our key model characteristics like our CBA Royalty (which outlines that corporate doesn’t get paid until franchise owners do), an annual salary and an industry-leading warranty.
Overall, our proven franchise formula is what truly sets our concept apart from others and the results speak for themselves. Based on our 2022 Franchise Disclosure Document, our Average Unit Volume increased 27.5% from 2020 to 2021, going from $1.6 to $2.1 million. Furthermore, our shops continue to be a staple of the communities they operate in, each serving more than 4,000 guests each year on average. With zero location closures and one of the best reputations in the automotive repair industry, the Christian Brothers Automotive franchise continues to reach new milestones.
With top rankings and a proven model, joining our high performing car care franchise is attainable for qualified candidates. As we continue to develop in markets nationwide, we’re looking for value-driven franchise investors to join us. Read more about what it takes to become a Christian Brothers Automotive franchisee on our website.
*Christian Brothers received the highest score for aftermarket full-service maintenance and repair in the J.D. Power 2019, 2021-2022 Aftermarket Service Index (ASI) Satisfaction Studies of customer satisfaction with automotive aftermarket service providers. Visit jdpower.com/awards.
Disclaimer: Information made available through this website regarding the Christian Brothers Automotive franchise opportunity is for general information only and is not intended to be a franchise offer. Offers are made only after delivery of an effective Franchise Disclosure Document in compliance with applicable federal and state laws. None of the communications made through this website should be construed as an offer to sell Christian Brothers Automotive franchises in, nor is any such communication directed to the residents of, any jurisdiction requiring registration of a franchise before it is offered and sold in that jurisdiction. No Christian Brothers Automotive franchises will be sold to any resident of such jurisdiction until the offering has been exempted from the requirements of, or duly registered in and declared effective by, such jurisdiction and the required Franchise Disclosure Document has been delivered to the prospective franchisee before the sale in compliance with applicable law.
Format Disclosure: Assuming you qualify as a prospective franchisee of Christian Brothers Automotive, we may provide you with a Franchise Disclosure Document in hard copy or electronic format. If the Franchise Disclosure Document is furnished electronically, it will be provided in a Portable Document Format (PDF) file. You must use the Adobe Acrobat program in order to open and view this type of electronic file.