THE “NICE DIFFERENCE” AND SATISFACTION RATINGS SET OUR AUTOMOTIVE REPAIR FRANCHISE APART AND KEEP GUESTS COMING BACK
Auto repair is not an industry known for customer satisfaction, but at Christian Brothers Automotive, we pride ourselves on defying expectations and providing an experience that leaves them singing our praises and coming back time and time again. Based on guest ratings of all Christian Brothers franchises, 98% of guests said they would return to a Christian Brothers Automotive facility in the future, and 97% said they would recommend a facility to a friend.
It’s our commitment to doing things differently that leads to such outstanding satisfaction and brings in repeat business. We keep our buildings, from the lobby to the repair bays themselves, clean and inviting; we explain the services we’re performing on their cars in ways any guest can easily understand; and we go the extra mile through services like our courtesy shuttle, which helps our guests get to work or wherever else they need to be while their cars are in the shop.
Our courtesy shuttles make sure our guests can get where they need to be while their cars are in service.
“Guests know that we’re only going to tell them what their car needs and won’t try to sell them repairs that they don’t need, or sell an expensive repair when a less expensive repair is all they need. That’s a big thing,” says Blair Jordan, a franchisee in Spring, Texas. “We treat them like guests and provide the highest level of customer service we can, because they deserve it.”
GIVING GUESTS THE BEST EXPERIENCE POSSIBLE
The “Nice Difference” is at the core of our business, and it’s one of the most important things we look for in our franchisees. You don’t need automotive industry experience to run a Christian Brothers franchise. In fact, most of our franchisees come from outside the industry and hire first-in-class technicians who know our guests’ cars inside and out. The owners are then free to focus on guest satisfaction because that’s the business that we are in. We just happen to fix cars.
Our expert technicians explain what’s going on in ways our guests can easily understand.
“The type of franchisees Christian Brothers is looking for are going to be the ambassadors of the brand,” says Brad Fink, a franchisee in Houston. “They will operate with a high level of integrity and take care of people in a kind, calm and courteous manner. A servant’s heart is the most important ingredient for a Christian Brothers franchisee.”
That’s why we’ve never closed a franchise. And that’s why our guests love us. Needing to get your car repaired can be stressful and unpleasant, and we strive to do everything we can to make it the best experience possible from start to finish. Our guests know that at the end of the day, we’re here for them, and they come to see us again and again.
OWN A CHRISTIAN BROTHERS AUTOMOTIVE FRANCHISE
Founded in Houston in 1982, Christian Brothers is an automotive repair facility based on a core philosophy of honesty, integrity, reliability and exceptional customer service. We provide full-service automotive repair for all domestic and foreign vehicles, and we pride ourselves on providing a pleasant, professional and clean automotive service experience every time. Our service model includes courtesy shuttles that make it easy for guests to drop their car off and get a ride to home or work. This makes it easy for guests to have their vehicle serviced Monday-Friday. It also makes it possible for Christian Brothers to close on the weekends, and allow franchisees and employees to spend that time with their families, church, and friends.